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How Important Are Online Reviews to the Auto Industry
December 21, 2018
How do Online Reviews affect Local SEO and Why are they Important

If you have a local business that wants to be noticed by search engines and increase your customer base, you have to understand Local SEO. Local SEO helps you optimize your business’ online presence, helping you target consumers searching for your products, from a nearby location. One often-overlooked aspect of local SEO is online customer …

Three Reasons Contractors Should Get Reviews
December 17, 2018
Three Reasons Contractors Should Get Reviews

The world of construction contracting is highly competitive, and even the slightest advantage can go a long way. One arena where competition is fierce is online. With many other contractors competing for the same leads as you, having customers leave reviews on websites like Yelp, Google My Business and Facebook can make a significant difference. …

How to Remove Bad Reviews from Google Local Guides by Responding
December 14, 2018
Why are Angry Customers More Likely to Post a Bad Review?

Numbers don’t lie! According to statistics, a substantial amount of customers (69 %) go online to check for reviews on a product or business while an even more significant portion (72 %) confirm that they trust online reviews. What this means is that potential customers are assessing reviews about your brand before deciding to invest. …

Which Local Business Reviews are Better - Yelp or Google
December 11, 2018
Online Reviews vs. Word of Mouth: Which One Is More Important?

It’s 2018, and the word of mouth from a friend or relative is not all it takes to influence the purchase of a given product. It has become a digital ingrained habit for most people to look up a business or product that interest them whether recommended or not. It’s estimated that 3.8 billion people …

The 2 Types of Reviews and Why Your Business Needs Both
December 7, 2018
The 2 Types of Reviews and Why Your Business Needs Both

As most businesses know, reviews matter. While it may be easy to consider reviews as either positive or negative, it’s generally helpful to consider the two main types of reviews. First party reviews are reviews that are collected and presented on your own website. Third party reviews are reviews on a third-party website such as …

Online Reviews for Car Dealerships Just How Important Are They
December 4, 2018
Online Reviews for Car Dealerships: Just How Important Are They?

The car dealership industry is pretty unique in comparison to most online businesses, isn’t it? Today, when people shop online, they get the products delivered to their doorsteps. But with car dealerships, the customer has to show up at the actual business premises to get a car. For some car dealers, this might make it …

Reasons Why Online Reviews Are Important To Window Cleaning Company
November 30, 2018
Reasons Why Online Reviews Are Important To Window Cleaning Company

In today’s business environment, the value of online reviews cannot be overstated. Every successful window cleaning company knows that customer reviews play a big part in ensuring business continuity. Online reviews are invaluable to customers, who benefit a lot from the candid feedback of a company’s previous clients. An estimated 90 percent of customers trust …

Do Google Reviews Help My Business
November 27, 2018
Do Google Reviews Help My Business?

If someone wants to find out the most ideal place to buy a service/product, Google is usually the go-to platform because it offers a good yardstick of whether a business is appealing or not via the experience of others. Consequently, Google reviews create an essential stepping stone on the interwebs that can either catapult your …

Top 6 Reasons Why Auto Body Shop Online Reviews Are Important
November 23, 2018
Top 6 Reasons Why Auto Body Shop Online Reviews Are Important

Online reviews today ensure that when consumers spend their hard earned cash on something, it is the real deal. That applies to auto body parts as well. Auto shop businesses should, therefore, seek to maintain positive reviews online to win the favor of existing and prospective customers 1. Reputation Your brand reputation is staked on …

Tempted to buy Google Reviews Be Wise, Do the Right Thing
November 19, 2018
Tempted to buy Google Reviews? Be Wise, Do the Right Thing

When your business is not doing well either because of negative reviews or lack of adequate traffic, you may be tempted to buy fake reviews. While such a move may benefit your for a while, it will have a huge negative impact on your business in the long run and the damage may be very …

Whats More Important Quality of Reviews vs Volume and Rating
November 16, 2018
What’s More Important: Quality of Reviews vs Volume and Rating

Think your online reviews don’t matter? Think again. Studies show that 91 percent of consumers admit to reading online reviews and 68 percent use these reviews to form an opinion about the company and its goods and services. In addition, review sites like Google and Yelp! use these reviews to rank businesses. Without reviews, your …

Consumers Trust Online Reviews As Much As Personal References
November 13, 2018
Consumers Trust Online Reviews As Much As Personal References

Before the internet, people used different ways to find out which brands offered the best products based on nothing else but the TV ads released by companies. How was it possible for them to make informed decisions if all they knew about the goods they purchased came from the companies that sold them? By word …

How to Remove Bad Reviews from Google Local Guides by Responding
November 8, 2018
How to Remove Bad Reviews from Google Local Guides by Responding

Did you know that 80% of people will walk away in search of a different if they read bad reviews about your business? Studies also show that a single negative review can cost you as many as 30 new customers. The good new is that bad reviews can be canceled out and neutralized. One way …

Why Online Reviews are Important for Your Photography Business
November 5, 2018
Why Online Reviews are Important for Your Photography Business?

If you own a photography business, you cannot afford to ignore client reviews. According to a survey conducted by Bright Local in 2016, 91% of customers rely on online reviews to make a purchasing decision. Never mind that most of these reviews are written by total strangers. Ignoring online reviews is akin to sidelining an …

Types of Negative Reviews Google Will Remove
November 1, 2018
Types of Negative Reviews Google Will Remove

No company will ever want to get a bad Google Review if they can help it. But sometimes, it happens. Your business gets a bad rap on popular review platforms such as Yelp, Facebook, Google Local, TripAdvisor and others. Is there any way on how to remove bad reviews from Google Local, especially if it …